ITN First To Put Video News In The Frame On Iphone & Ipod Touch
Free application enables users to read latest stories offline
ITN has launched the first ever video focussed news application for Apple's iPhone™ and iPod® Touch which can be downloaded free of charge through the iTunes® App Store globally.
The ITN application features the latest UK, World, Sport and Fun stories in the style of And Finally, and comes complete with text, stills and high quality made-for-mobile video packages.
A key component of the service is the offline function whereby the application stores the latest stories so users can read stories on the move, even when travelling in non Wi-Fi environments such as the tube. The application also includes a feature that enables users to share ITN stories and videos with their friends with one quick touch to the screen.
Nicholas Wheeler, MD of multimedia division ITN On said: 'ITN has always been a great believer of content on the move. News is one of the biggest services on handsets and ITN has built a great reputation as a provider of high quality video journalism on mobile. We believe iPhone™ and iPod® Touch users will really value the unique video element of this application as well as its ease of use and offline capability.'
Download the ITN application for free here
For more information please contact John Nolan on +44 (0)20 7430 4216 or email john.nolan@itn.co.uk
About ITN ITN is one of the world's leading news and multimedia content companies creating, aggregating, packaging and distributing news and other multi-platform content to a wide range of customers around the globe.
In the UK ITN produces news programmes for ITV1, ITV London, Channel 4, and More 4. ITN also produces Setanta Sports News, the 24 hour sports news channel jointly owned by Virgin Media and Setanta.
ITN's multimedia division ITN On has led the way in producing news and entertainment content for mobile and online platforms including Vodafone, 3, Orange, Telegraph Media Group, Teachers TV and Yahoo! ITN On's content can also be viewed on YouTube, MSN and MySpace amongst other.
ITN Source is one of the world's leading providers of motion imagery, representing the largest collection of moving image libraries in the world, selling video clips from over one million hours of footage captured over three centuries. As well as ITN's own news material, ITN Source represents the British Pathé, Reuters, Channel 4, UTV, Granada, FOX News and FOX Movietone content libraries.
ITN Factual is ITN's award winning factual division producing entertainment and factual programming for UK and International broadcasters. ITN Consulting delivers ITN's production expertise to broadcasters and communications clients globally.
ITN's headquarters are in London with international bureaux and offices in New York, Berlin, Beijing, Brussels, Paris, Sydney, Bangkok and Tokyo.
For further information please visit www.itn.co.uk
